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The First 72 Hours After Someone Says Yes Will Make or Break the Next 12 Months

The First 72 Hours After Someone Says Yes Will Make or Break the Next 12 Months

The First 72 Hours After Someone Says Yes Will Make or Break the Next 12 MonthsBrook Borup
Published on: 06/04/2026

Your client onboarding process isn't just administrative work. It's the foundation of the entire relationship. Here's why chaos in those first 72 hours costs you more than you think.

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